Cold Email Copy Analyzer

Analyze your cold email structure for maximum reply rates. This tool checks 14 different factors including word count, reading level, personalization depth, CTA placement, and I-vs-you ratio — so your email is structured to get replies, not ignored.

What We Analyze

  • Word Count — Optimal cold emails are 25-75 words. Emails under 50 words get the highest reply rates (Lavender, 450M emails).
  • Reading Level — Flesch-Kincaid grade level. Emails written at a 3rd-5th grade level get 36% more replies (Boomerang).
  • Paragraph Structure — 2-3 short paragraphs max. Wall-of-text emails get deleted immediately.
  • Personalization Depth — Merge tags like {{first_name}} and {{company}} signal the email isn't mass blasted.
  • Question Count — 1-3 questions drive engagement. Zero questions = no reason to reply.
  • CTA Analysis — One clear CTA, in the last paragraph. Multiple CTAs confuse the reader.
  • Link Count — 0 links is ideal for cold email. Every link increases spam risk and tracking concerns.
  • I vs You Ratio — Your email should be about the prospect, not about you. More "you" than "I".
  • Opening Line — Flags bad openers like "I'm reaching out" or "My name is" that waste the critical first sentence.
  • Filler Words — Detects hedge words like "just", "actually", "basically" that weaken your copy.
  • Signature Weight — Cold email signatures should be minimal. Heavy signatures with images and links hurt deliverability.

Cold Email Structure Best Practices

  • Keep emails under 75 words — shorter emails get more replies
  • Write at a 5th grade reading level or below
  • Start with the prospect, not yourself — never open with "I"
  • One CTA, one question, one ask — keep it focused
  • Zero links in the first email — add links in follow-ups if needed
  • 2-3 short paragraphs max — make it scannable
  • Use merge tags for personalization — {{first_name}} and {{company}} at minimum