Ayse Yilmaz

Senior Editor, Cold Email Tools, Puzzle Inbox

Ayse leads the tools and comparisons editorial desk. She has reviewed every major cold email platform on the market and tests pricing changes monthly.

Ayse leads the tools and comparisons desk at Puzzle Inbox. She personally tests every major cold email sending platform, lead data provider, and deliverability tool covered on the site, and re-verifies pricing against vendor pages on the day each review or comparison ships. Before joining the editorial team she ran outbound operations at a B2B agency managing 1,800+ cold email inboxes for SaaS and consulting clients, so her tool reviews tend to start from operator workflows rather than feature checklists.

Areas of expertise

  • Cold email tools
  • Smartlead
  • Instantly
  • Lemlist
  • Saleshandy
  • Reply.io
  • Apollo
  • Cold email sending platform comparisons

Recent articles by Ayse

Editorial process and review methodology are documented on the methodology page. For the rest of the editorial team see the about page.